October 23, 2023
Discover the reasons behind inconsistent branding and learn the practical steps to transform your brand from amateur to pro. Your brand’s success is just one read away! P.S. Practical examples included 😉
Hi there! Hope you didn’t take my title too seriously. 😄 But in all honesty let me show you what I mean.
For example, I will not buy or listen to anyone who doesn’t take seriously their branding and representation. That’s it. I said what I said. For me, if you are inconsistent with your branding, let alone design, I am not listening to you or your offer. I can’t. I am a visual learner, and as soon as my brain sees the mess and inconsistency I click or tap the back arrow. 🤷🏽♀️
So what do you need to get started with the creating and implementing of your brand consistently? A Bible. Not the actual one, but a figurative Bible that contains your unified style guide and follows your established brand guidelines. Also, before all that you need to sit down with yourself and define your brand pillars —Purpose, Perception, Identity, Values and Brand Experience.
But let’s get to work and help you present your business in a better light.
2. Adapt to different device sizes — as you know having a responsive design is one of the major factors that will contribute to your brand user experience being on another, better level.
Consistency in branding is the key to building trust with your audience. It’s the language your brand speaks.
3. Keep all your visual elements consistent — we are creatures of habit and when we see repeating visuals multiple times we make associations with these visuals, that’s why sticking with one colour scheme and typography is a good idea.
4. It is not easy but tailor your content based on the platform you are putting it to — that’s why when you start your business you need to decide on which media you will appear on and how relevant they are for your audience and business.
By implementing these brand consistency methods, you can boost your business to new heights. 🔝If you’re looking for expert guidance in creating a seamless user experience or developing a no-code solution to support your brand’s digital presence, feel free to reach out. I’m here to help you achieve your design and development goals. 😊
If you need a guide, you can download my Brand Style Guide Template. For free.
Availability Note:
I work with a maximum of 2 clients at a time to make sure each project and client gets my undivided attention. Hence, once I am fully booked I can only offer you the next available time slot. So make sure to send your request on time!
I will get back to you within 48 hours.